It's not long to go now, before teams from all over the world converge on South Africa for what's expected to be a hugely exciting & competitive few weeks. While a lucky few will be able to travel to those sunny climes, millions more will be glued to their TV sets, PCs and mobile devices, craning for the latest results, and making their thirst for all things football felt all over the world. Today, Microsoft Advertising and PepsiCo International are announcing ” Football Hero “, a dedicated web experience that aims to quench that thirst with exclusive content from international players such as Lionel Messi, Didier Drogba, Thierry Henry, Ricardo Kaka, Frank Lampard, Fernando Torres, Andrei Arshavin, and Michael Ballack
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Football Hero – Microsoft and Pepsi Kick off a Summer of Soccer