Petroleum Companies Reach for Less Oily Image

With the Gulf oil leak capped—but the aftermath still in full effect—many oil and energy companies are desperate to distance themselves both from British Petroleum and the oil industry in general. While this seems like a sneaky and even deceptive move, it may be necessary in order to maintain customer loyalty in a world where traditional oil-based energy is looking dirtier than ever. Chevron was the first company to take bold measures to showcase their environmental aspirations .

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Petroleum Companies Reach for Less Oily Image