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This article is for the rest of us – people who are NOT professional copywriters, but need good copy and good headlines for our websites and email newsletters .
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3 Headline Formulas For Non-Copywriters
There appears to be two types of small business owners: people who jump right into running their business and marketing their products and services with little or no planning, and those who plan a strategy — and a service or product design — before they ever dream of offering it to the public. Is one better than the other
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Are You a Jumper or a Planner?
People seem to be moving to a new home more and more often as our society becomes more mobile. Moving house is stressful enough; what do you do when you also have to move your home office and be up and running for business quickly?
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Tips on Moving Your Home Office
One thing I know for sure: your customers are busy people. They see and hear your marketing message, and they may think, “Hey, that’s a great product!” Then a child (or the boss) starts to scream, or an ice storm knocks out power, or they run out of gas on the highway, and POOF! – Instant Distraction. Placing just one advertising message and expecting miracle sales is a recipe for marketing disaster. Marketing is a marathon not a sprint.
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Why Marketing Fails #6: Lack of Repetition
I’ll be on the Radio! August 4, 11:00 am eastern/8:00 am pacific, talking about Reinventing Your Coaching Business, with host Christopher McAuliffe! Visit The Coaching Show Internet Radio website to listen live or to the archives! Call in with your questions: (888) 327-0061 Related posts: Online Radio – Small Business Programs Internet Radio Audience Grows 50 Percent Practice Pay Solutions Education Director
Online advertisements can be very effective, but only if they are done tastefully and tailored to the right audience. I was considering this recently as I was spending time on a social networking site. I provide a limited amount of information about myself on my page, some of which includes my age (late 20s), that I am married and that I enjoy running.
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How Effective Are Online Advertisements?
In what one Facebook spokesperson is calling a “frivolous” suit, a New York web designer is suing the online social networking giant Facebook, Inc., claiming that he has 84 percent ownership of the wildly successful company, reports the Wall Street Journal . The suit stems from a 2003 contract between designer Paul D. Ceglia and Facebook founder Mark Zuckerberg which allegedly says that Ceglia would pay $1,000 to develop and design a website and eventually receive a 50 percent stake in the product, plus an additional 1 percent interest in the business for every day after Jan.
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Web Designer Says He Owns Large Chunk of Facebook
If you’ve ever worked in retail or any sort of service industry, you’ve probably heard the annoying saying that the customer is always right. Of course, in reality, this is definitely not true.
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When It Comes to Web Design, the Customer Is Always Right
New iPhone 4 Copes with Bad Reception Blues The new iPhone 4, the latest in Apple’s ever-popular line of smartphones was released to much fanfare this summer. However, upon its release, consumers everywhere complained about the reception
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New iPhone 4 Copes with Bad Reception Blues
Technology experts, designers and the average consumer have long anticipated the arrival of the newest installation to the iPhone family, number four. iPhone 4 has made impressive improvements to previous iPhone models while at the same time experiencing several design shortcomings. Below are a few examples of both for you to decide for yourself whether the iPhone 4 is a flop or a success.
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New iPhone Leaves Techies and Designers Unsure
There are some people in the world who love the challenge of “cold calling” – that is to say, they enjoy calling people who they have never met, have never had any contact via email or phone, and asking them whether they need your product or service. But what about those people who DO contact you and ask about your products and services? Do you follow-up with those “warm” phone calls and emails?
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Why Marketing Fails #3: No Follow-Up
The time you invest in your marketing campaign plan is directly related to your success. Period. Course Overview Create your marketing plan in six weeks, and use it to create the business and income you desire.
In this episode, Mark asks, “I want to hold my first teleseminar. What technology do I need, what teleconference line should I use, how do I accept payments online, etc.?” http://www.youtube.com/watch?v=YgEhKncDOOw Related posts: Teleseminar Leader Training Teleseminar Leader Training – begins April 13 Free Teleseminar: 90-Minute Marketing Plans That Get Results
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The How To’s of Teleseminar Technology
Forty percent of adults in America use their cells phones to access the Internet, e-mail, or instant messaging, according to a study by the Pew Research Center. And while it is not yet the majority, it is a significant increase from the 32 percent of adults who used their cells phones this way in 2009.
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Cell Phones Changing the Way People Access the Internet
Genevieve asks, “Where can I find royalty-free photos and graphics to use on my website and blog?” Watch this video on YouTube: http://www.youtube.com/watch?v=jmxpdPJ0AMY Got a question for me about growing your business? Ask your questions here: http://www.AskKarynAnything.com New videos will be posted each Tuesday
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Finding Royalty-free Photos and Graphics
Mastermind Group Facilitator Training Class starts June 15 (…but there are only 20 seats in the class!) The success of your mastermind group hinges on YOU. If you want your mastermind group to be a success, this class is for you. This class is for people who are ready to take their mastermind group facilitation skills to a whole new level.
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Learn to be a Professional Mastermind Group Facilitator
Michael asks, “How can I get funding for my new small business venture?” Watch this video on YouTube: http://www.youtube.com/watch?v=xVJLCW9B5e8 Got a question for me about growing your business?
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Getting Small Business Funding
In this episode of Ask Karyn Anything, Delia asks, “How can I get clients to keep returning?” Got a question for me about growing your business? Ask your questions here: http://www.AskKarynAnything.com New videos will be posted each Tuesday.
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How to Keep Clients Returning Again and Again
Something’s in the air! Everywhere I turn recently, I keep running into people who tell me stories about how they are changing their business model, reinventing the way they do business, modifying the products/services they offer, and shifting who their target audience is. Some say they’re feeling restless: that they know something is going to change in their business but they’re not clear yet exactly what the new model will look like.
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Feeling Like Your Business Needs to Change? Yeah, Me Too
In this episode of Ask Karyn Anything, Andrea asks “How do you get so much done? How do you manage your To Do list?” Got a question for me about growing your business? Ask your questions here: http://www.AskKarynAnything.com New videos will be posted each Tuesday.
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Manage Your Time, Projects and Tasks