Why Marketing Fails #6: Lack of Repetition
One thing I know for sure: your customers are busy people. They see and hear your marketing message, and they may think, “Hey, that’s a great product!” Then a child (or the boss) starts to scream, or an ice storm knocks out power, or they run out of gas on the highway, and POOF! – Instant Distraction. Placing just one advertising message and expecting miracle sales is a recipe for marketing disaster. Marketing is a marathon not a sprint.

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Why Marketing Fails #6: Lack of Repetition